Sunday, March 3, 2013

The Club Shop

It may seem hard to believe today what with dedicated websites and slick brochures but Arsenal's attempts at marketing themselves have not always been cutting edge.

For those interested in buying the replica kit, and for sure there would have been no Chinese kids interested in strutting their stuff down Shanghai High Street in the latest Arsenal shirt during the time of their cultural revolution, only kids sizes were available.

Don't ask me about the prices!

Note how it took 'requests' from fans before the club even stooped so low as to market their goods in this way; things were much less commercialised back then, greed was considered a bad thing. Of course the club may have been putting some spin out...

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